by Aura - Baking Sweet Art
Aura successfully started a small business in home-baked goods and gained both experience and recognition for designing and creating cakes that taste great and look amazing.
We helped Aura to expand from this foundation into the event and corporate marketplace, with branded and bespoke cake cubes, which required a refocussed concept, strategy and brand. We created a new visual brand identity, which was applied to marketing collateral and packaging materials.
Brand identity
Business cards
Marketing collateral
Packaging